Fire crews confront the opioid epidemic daily in the most personal of ways. They tend to the users who can't stay awake. They administer naloxone, the reversal drug that brings addicts back from a life-threatening overdose. And they answer the call when an unresponsive person is found in a parked car, a gas station bathroom or a neighborhood — impoverished or affluent. They see the scourge. Many are frustrated with their reactive role of merely responding and treating. They want to be more involved in helping people find a solution.