West Alabama ambulance service’s unusual strategy to recruit future EMTs is working

  • Source: WBRC-TV FOX 6 Birmingham
  • Published: 08/26/2022 12:00 AM

In early August, NorthStar Ambulance in Tuscaloosa started doing something ‘untraditional’ to recruit future EMTs. The strategy seems to be paying off so far. It was back in early August when Northport officials said they need at least 15 prospective EMTs. It appears they’re getting just what they needed. Like so many businesses around the country, NorthStar Ambulance felt the sting of COVID. EMTs and paramedics quit and COVID was the blame. So the company did something different. NorthStar started its own ‘Earn While You Learn’ program. The goal? Attract potential recruits. It worked, according to Brent Dierking. “We had tremendous success with the jobs fair. Our goal was to receive 50 applications for employment considerations,” said NorthStar spokesman Brent Dierking.


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